Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
20 Examples of Common Sales Objections With Responses (2024)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
Sales
9 CSO Email List Providers in Europe and the US [2024]
Looking to buy a CSO email list in the US, Europe and APAC? Here are the best tools to find Chief Security Officers’ email addresses.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
EU Expansion: How to Effectively Expand into European Regions
Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively
Lead Generation
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
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Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
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Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts by Di Frost
Di Frost is a former content and product marketer at Cognism. She is a creative storyteller and data-driven marketer.
From SDR to AE: How to Make the Leap
Juggling two roles along the way doesn’t need to become a circus! Follow our tips to make your leap from SDR to AE seem like a small hop. Click to read!
How to Help a Struggling SDR
Looking for ways to help a struggling SDR? Check out some expert tips to support your sales development representatives and help them succeed.
Sales to Customer Success Handoff Template
Cohesion between sales and CS is key to growing your business. In this blog, Cognism's 2 teams share their alignment tips and their handoff template.
How Bad Sales Data Harms Your Team (and What You Can Do About It)
A company's success rises or falls on the back of data quality. It's essential for sales and lead generation. Click for advice on keeping data actionable.
Cognism is Now ISO 27701 Certified
Cognism has obtained its ISO 27701 accreditation, further strengthening its commitment to data privacy, security, and compliance. Click to learn more.
Cognism Reaches One Million ‘Diamonds’ Milestone
We've verified over 1M ‘Diamond’ contacts since launching our exclusive phone-verified mobile data aka Diamond Data®. Read the full press release.
Cognism Acquires Paris-based Sales Prospecting Provider Kaspr
Cognism acquires Kaspr, a Paris-based sales prospecting provider, allowing the company to rapidly expand its database. Click to read the press release.