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Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

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Marketing

C-Suite Marketing for Supply Chain & Logistics Solutions

Demand Generation

15 B2B Marketing Trends and Predictions for 2024

Demand Generation

Beyond Awareness: Crafting Memorable B2B Marketing

Sales

Speed to Lead & Diverting Data Decay: Q3 '23 at Cognism

Cold Calling

examples-of-common-sales-objections-and-responses-seo-resource-card

20 Examples of Common Sales Objections With Responses (2024)

Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.

What is Sales Development Representative's (SDR) Role?

Learn all about sales development representative job and career path from Cognism's SDRs. Read on for the best advice on hiring and training reps!

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What's the Difference Between Warm Calling Vs Cold Calling?

Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!

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Sales

9 CSO Email List Providers in Europe and the US [2024]

Looking to buy a CSO email list in the US, Europe and APAC? Here are the best tools to find Chief Security Officers’ email addresses.

How to Use ChatGPT for Sales: Implementation and Prompts

How can you use ChatGPT for sales? How does it improve processes and help you exceed goals? This blog has implementation tips and winning prompts.

24 Sales Podcasts You Need to Add to Your Playlist in 2023

25 Sales Podcasts You Need to Add to Your Playlist in 2024

Looking for the best B2B sales podcasts of 2024? We've curated a list that everyone in sales needs to subscribe to. Click to see all 25!

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Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

15 B2B Marketing Trends and Predictions for 2024

What will happen in B2B marketing in 2024? We asked a host of B2B leaders and experts for their thoughts, and they gave us 15 trends and predictions.

Beyond Awareness: Crafting Memorable B2B Marketing

Marketing is only effective if it's memorable. But with so much competition - that's a challenge. Click to read how to create memorable B2B marketing.

View all Demand Generation

Lead Generation

How to Generate Leads from Facebook: 9 Proven Strategies

Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!

How Much Does Lead Generation Cost? [+How to Optimise It]

Learn to calculate and optimise lead generation cost and compare it with the average cost per lead in your industry. Click to find out how.

What Are Sales Qualified Leads and How to Find Them?

What Is Sales Qualified Lead (SQL)? [+15 Tips to Find Them]

Define sales qualified leads and learn the best practices to identify them from sales experts to level-up your SQL qualification process.

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