Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
When is the Best Time to Cold Call in B2B Sales? [2024]
Wondering when the best time to cold call for maximum response rates is? What about the worst times to call? Here are the answers. Click to see the stats!
Sales
When is the Best Time to Cold Call in B2B Sales? [2024]
Wondering when the best time to cold call for maximum response rates is? What about the worst times to call? Here are the answers. Click to see the stats!
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
EU Expansion: How to Effectively Expand into European Regions
Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively
Lead Generation
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on sales
5 Best B2B Contact Database Providers for Sales and Marketing
The best B2B contact databases are accurate and compliant. Choose your B2B data provider to deliver better marketing campaigns to your target audience.
What is Sales Enablement? The Ultimate Guide
Sales enablement is what sets high-performing sales teams apart. Find out what it is and how to implement it in this ultimate guide.
Demystifying Allbound Sales: A Comprehensive Guide
Enter the world of allbound sales - combining the best of inbound and outbound tactics. Discover the future of sales - click to read our guide!
Can You Still Cold Call Under GDPR?
The GDPR isn’t here to ban B2B cold calling. Instead, it aims to make it more responsible, which is good news for us all. Click to find out more.
Essential Sales Metrics: 20 Game-Changing Indicators for 2024
Here are 20 sales metrics every sales professional should know - get the insights that drive results. Click to explore!
AE Sales: Tips and Strategies to Win Deals and Increase Pipeline
Discover AE sales with this informative guide from Cognism. Click for the definition of an account executive and the top strategies to win more B2B deals.
The Ultimate Guide to the B2B Buyer’s Journey
Find out everything you need to know about the B2B buyer’s journey – what it is, how it works, and how you can use it to improve sales efficiency.