Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
20 Examples of Common Sales Objections With Responses (2024)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
Sales
9 CSO Email List Providers in Europe and the US [2024]
Looking to buy a CSO email list in the US, Europe and APAC? Here are the best tools to find Chief Security Officers’ email addresses.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
EU Expansion: How to Effectively Expand into European Regions
Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively
Lead Generation
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on lead-generation
Inbound Vs Outbound Marketing: How Are They Different? - Cognism
Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.
How to Identify B2B Target Audience & Contact Them?
Identifying your B2B target audience and market helps companies deliver better marketing campaigns to their core customer base. Click to find out more.
How Mindbridge Used Cognism to Generate Thousands of Outbound Leads
Find out how Cognism's all-in-one prospecting platform delivered success to MindBridge, a financial risk assessment solution. Click to see the case study.
Engaging With Thousands of Global IT Leads With Cognism
Dennis Publishing is an award-winning UK media group. Find out how they used Cognism to find and engage with IT leads across the UK, USA and Europe.
How Inside Sales Staff Used Cognism to Save Prospecting Time & More
Inside Sales Staff is the USA's leading inside sales recruiting agency. Find out how they used Cognism to save prospecting time and grow their revenue.
How Hornetsecurity Engaged With 100,000 New Prospects Using Cognism
Presenting a new case study from one of Cognism's valued customers - Hornetsecurity, the leading email cloud security service. Click to find out more.
How Graduate Fasttrack Saved Time Prospecting & Generated New Revenue
Presenting a new case study from one of our valued customers - Graduate Fasttrack, the UK’s market-leading graduate recruiter. Click to find out more.