Cognism | Blog | Connect

Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

Featured this month

Marketing

C-Suite Marketing for Supply Chain & Logistics Solutions

Demand Generation

15 B2B Marketing Trends and Predictions for 2024

Demand Generation

Beyond Awareness: Crafting Memorable B2B Marketing

Sales

Speed to Lead & Diverting Data Decay: Q3 '23 at Cognism

Cold Calling

examples-of-common-sales-objections-and-responses-seo-resource-card

20 Examples of Common Sales Objections With Responses (2024)

Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.

What is Sales Development Representative's (SDR) Role?

Learn all about sales development representative job and career path from Cognism's SDRs. Read on for the best advice on hiring and training reps!

Cold calling vs warm calling SEO page_Resource card

What's the Difference Between Warm Calling Vs Cold Calling?

Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!

View all Cold Calling

Sales

9 CSO Email List Providers in Europe and the US [2024]

Looking to buy a CSO email list in the US, Europe and APAC? Here are the best tools to find Chief Security Officers’ email addresses.

How to Use ChatGPT for Sales: Implementation and Prompts

How can you use ChatGPT for sales? How does it improve processes and help you exceed goals? This blog has implementation tips and winning prompts.

24 Sales Podcasts You Need to Add to Your Playlist in 2023

25 Sales Podcasts You Need to Add to Your Playlist in 2024

Looking for the best B2B sales podcasts of 2024? We've curated a list that everyone in sales needs to subscribe to. Click to see all 25!

View all Sales

Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

15 B2B Marketing Trends and Predictions for 2024

What will happen in B2B marketing in 2024? We asked a host of B2B leaders and experts for their thoughts, and they gave us 15 trends and predictions.

Beyond Awareness: Crafting Memorable B2B Marketing

Marketing is only effective if it's memorable. But with so much competition - that's a challenge. Click to read how to create memorable B2B marketing.

View all Demand Generation

Lead Generation

How to Generate Leads from Facebook: 9 Proven Strategies

Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!

How Much Does Lead Generation Cost? [+How to Optimise It]

Learn to calculate and optimise lead generation cost and compare it with the average cost per lead in your industry. Click to find out how.

What Are Sales Qualified Leads and How to Find Them?

What Is Sales Qualified Lead (SQL)? [+15 Tips to Find Them]

Define sales qualified leads and learn the best practices to identify them from sales experts to level-up your SQL qualification process.

View all Lead Generation

5 Best Sales Emails That Get Responses

We've studied the data from our own sales cadences and we’ve identified our five best sales emails. Click to see the templates and our commentary.

Dark Social Sales: What Does It Mean for Your Team?

Dark social doesn't just impact marketing. It can have an effect on the success of salespeople too! Click to find out what salespeople need to know.

WhatsApp Sales: The Next Outbound Channel?

WhatsApp. Is it going to be the next big channel for outbound in B2B sales? Our sales experts reckon so! Click to find out why.

Red Flag Prospects With Ryan Reisert

Not every prospect is going to be the right one. Some might waste your valuable time! Sales expert, Ryan Reisert shares his red flags to look out for.

Accelerating Your Sales Career With Aaron Ross and Ryan Reisert

Want to be successful in sales? Learn from the greats! Click to read Aaron Ross and Ryan Reisert's advice for accelerating your sales career.

How to Improve Technological Literacy in Sales Teams

Learning to use new technology in a sales organisation doesn't need to be painful. Click for tips on improving your team's technological literacy.

Death of the Office Landline

Are office landlines a thing of the past? And if so, is it harder to get hold of crucial B2B decision makers? Click to read Ryan Reisert's insights.

The Ultimate FAQ to Get Your Cold Calling Mojo Back

Have you lost your cold calling mojo? Morgan Ingram is here to help. He recently sat down with volunteers to answer their burning questions.

Don’t Forget the Buyer: a New Model for Sales Development

SDRs are spamming prospects and many of them don’t add value. The goal should be an effortless buyer experience.